Party and alcohol photos
RemoveThe vendor says: “Images of alcohol or parties indicate a lifestyle risk.”
The six questions
- Fail1. Is it related to the job?
Lawful social life outside work is not a measure of job performance.
- Concern2. Does it stand in for who someone is?
Tracks religion (weak). Abstinence varies by faith, so the signal falls unevenly across communities.
- Fail3. Is it the right person?
Photos are often posted by friends, and image matching confuses people with similar names and faces.
- Fail4. Did the candidate publish it, and would they expect an employer to use it this way?
Many party photos are posted by friends who tag the candidate.
- Pass5. Does it work equally for everyone?
Applies to anyone photographed publicly.
- Pass6. Is there a less intrusive way?
No less intrusive way to learn the same thing was identified.
If a signal has no link to the job or to joining (question 1 fails), remove it.
None. A removed signal is not used under any condition.
Evidence
Recruiters rated job-seeking students' Facebook profiles; the students were followed into their jobs. Ratings were unrelated to supervisor-rated performance, turnover intentions or actual turnover, added nothing beyond standard predictors, and differed across groups, favouring women and White applicants.
The Act does not apply to personal data that the person it relates to has made, or caused to be made, publicly available, or that someone is legally obliged to publish.
Where personal data is likely to be used to make a decision that affects the person, the data fiduciary must ensure its completeness, accuracy and consistency.
Where it fired in the sample
- Rahul Sharma · Instagram · English
“Saturday night, rooftop, the usual suspects. 🍻”
- Aditya Malhotra · Instagram · English
“Weekend in Goa with the batch. 🌊”